Chilean Company NotCo Creates Plant-Based Products Using AI
Ever heard of NotMilk? This plant-based milk alternative has been revolutionizing the vegan scene with its incredible taste, texture, and functionality. In fact, all of its features are remarkably similar to dairy milk! How did this company create such a spot-on product using only plants? Well, it’s all thanks to Giuseppe!
Giuseppe, essentially, is a robot that tastes plants and tells you which are the most similar to animal foods. Neat, right?! But, how exactly does this work? This AI was developed using a now patented algorithm (the first of its kind in the U.S.) that analyzes the molecular structure of hundreds of different plant species. Once it gathers this data, it can determine which can come together to match the molecular ‘recipe’ of animal-based food.
The best part is, Giuseppe is constantly being improved, as the chefs try its plant-based recipes and give him helpful feedback to enhance the algorithm. In fact, NotCo’s research chefs test 100 new recipes every month for this sole purpose!
For now, the brand has launched three vegan milks, including their Whole NotMilk, 2% Reduced Fat NotMilk, and 1% Low Fat NotMilk. This labeling makes them perfectly clear and convenient for new vegans making the transition! Plus, they already offer plenty of additional products for the Latin American market, including vegan ice cream, burgers, mayo, chicken, and more. It’s only a matter of time before these mind-blowing substitutes reach the States!
Recently, they’ve even partnered up with Kraft Heinz to develop totally a plant-based and co-branded line of quality products. Kraft offers their incredible scaling power, while NotCo provides their now U.S. patented AI food technology. With both forces’ amazing capabilities, they will be able to roll out plenty of affordable options for everyday consumers.
“We believe the technology that NotCo brings is revolutionizing the creation of delicious plant-based foods with simpler ingredients,” stated Miguel Patricio, Kraft Heinz’s CEO.
The Chilean brand has clarified that although the two have paired up for this joint venture, NotCo will remain independent. However, they will no doubt grow exponentially from this partnership, paving the path for a more sustainable food system.
Check out what else this futuristic company is about below.
Ethics
Each of NotCo’s delicious plant milks are made 100% animal-free. Although their focus is mainly on fighting climate change, they are simultaneously saving millions of animal lives. After all, their mission is to reinvent the food industry—“one delicious mouthful at a time”! They’ve even got their sights set on the foodservice sector!
Sustainability
Let’s look at the stats, shall we? According to the brand’s internal audit conducted in 2020, NotCo’s NotMilk has a much lower impact than dairy milk. With 74% less energy required, 92% less water used, and a 74% smaller carbon footprint, that’s a massive step forward for the planet. Plus, their packaging is totally recyclable!
Convenience & Versatility
Ever tried frothing plant-based milk only to be left with huge bubbles? Or, maybe you’ve prepared a vegan mac & cheese only to find that it wasn’t quite as creamy as the real thing. These issues, although less common than before, still occur with plant-based milk.
That’s where NotMilk comes in. With this brand, no ‘transition’ period is required when switching to vegan milk! It’s like swapping your brand of dairy milk with another — 1:1 conversions, and no difference in taste or texture! Use NotMilk in your coffee, baking recipes, milkshakes, creamy sauces, and so much more.
Shop NotCo Vegan Products
